The wet look
has been popular for several seasons now and is still going strong. What are the main characteristics of this style you ask? The wet-look creates a strong-hold style
and high shine. It’s essential that your look has both of these effects. Read on to discover how to keep your wet-look as glossy and shiny as possible.
The wet look is created using a combination of two products. ‘You need a styling product that will provide a strong hold, and another to add the shine factor. Each of these steps are essential to creating the right texture and showing off the perfect wet-look’.
Shine Spray, a new product exclusive to Jean Louis David, is perfect for adding a lot of shine. ‘The mirror-like shine is the perfect finish for a wet-look hairstyle. However, this will not hold your style in place, so try applying it after your fixing product’.
It’s important to remember that straight hair is naturally shinier than curly hair
. ‘When creating your wet look, you will need to apply more product if you are working with curly hair. To do this, apply a gel that isn’t too greasy, then spray evenly with Shine Spray, holding the bottle 30-40cm away from your head. Hair should be dry before applying each product. This amazing product will add unrivalled shine to your style with a subtle fragrance’. Our tip:
Shine Spray is perfect for everyday use, even if you’re not going for the wet-look. You can spritz it throughout your lengths to add a beautiful scent to your locks whilst making them uber-glossy simultaneously. © Pixelformula /Reed Acra prêt-à-porter runway, Autumn-Winter 2013-2014 © Jean Louis David