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SectionBlonde hair

Blonde hair never goes out of style, whether yours is natural, coloured, platinum blonde, strawberry blonde, ice blonde or honey blonde. Discover our top tips for maintaining your colour and preventing colour fade. Learn how to look after your blonde during winter and protect it in summer. And why not find out which hairstyles suit blonde locks best while you're here?

News : all the news

Blonde hair

Sun exposure: how to stop the yellowing effect on my...

Because the sun and blonde do not make a great mix, we strongly advise that you establish a special summer beauty regime to stop your blonde hair from turning yellow. Whether natural or bleached, blond hair is more vulnerable than other hair types to the sun. Why? It has a low melanin concentration, a dark pigment which absorbs UV rays. As a...