

Styles and trends
Streetstyle: create a voluminous side-braid
The braid is a popular hairstyle choice during summer for women. Normally, they are practical and very simple to create. When styled to the side, they instantly highlight your feminine features. Make sure you keep some volume in the roots in order to avoid your hair looking tired and lifeless. Let’s take a closer look at 2014’s signature summer look.
Her hair. A side braid full of volume is today’s look. Our streetstyle pick has been blessed with naturally thick and voluminous locks and certainly knows how to make the most of it. Today, she’s opted for a side braid. Rather than creating a side parting, she has flipped all of her hair onto the side of her choice in order to boost volume even further at the roots. Once her hair is all on one side, she loosely braids the lengths into a messy plait for the ultimate bohemian look.
Her look. In one word: eclectic. Our streetstyle wearer has built her entire look around a black pair of pants that are turned up at the ankles. On her feet are a pair of simple flip flops which are perfect for summer and warmer climates. On top, a cute poncho is layered over a basic T-shirt. She’s not taking any chances when it comes to the weather!
Tip of the day. Do you struggle to create the perfect side braid? Head to your Jean Louis David salon and take advantage of the new Speed Up-Do service. You can choose between 3 different braid styles and each can be quickly styled in just 15 minutes for 15 euros. Ideal before going to the beach or even a chic summer party!
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