Coveted by designers and stars on the red carpet, red locks are more on trend than ever. Although hair colors are very popular for re-creating this color, there’s nothing better than a natural redhead shade!
 
Red hair is rarer than you might think, with only 2% of the world being gifted with this look-at-me hue. Most of these tend to live in the UK, Ireland and Scandinavian countries. Let’s not forget that we’re not talking about strawberry blonde or mahogany shades here. This vibrant red shade features orange tones and can be explained by a pigment called pheomelanin which is often associated with pale skin and light-colored eyes than generally green or light brown. Only 1% of redheads have blue eyes, making it the rarest combination in the world!
 
Red hair has been on-trend for the past few seasons and often symbolizes flamboyancy and vivacity. And yes, it will instantly give you a certain je-ne-sais-quoi that is oh-so seductive; perfect for those who want to stand out from the crowd whilst remaining elegant. Tempted to give this shade a go? Make an appointment with your stylist to get the perfect color. They will be able to recommend the perfect shade for your complexion meaning the result will be 100% natural. After coloring your hair, make sure you look after your red locks with products specifically designed for red hair to keep it looking bold and radiant for as long as possible!
 
© PixelFormula, Chanel prêt-à-porter runway, Spring-Summer 2015 © Jean Louis David